The company will increase production in English and other languages in Spain, Germany, Italy, France, Poland, Turkey and Netherlands. Netflix Expansion already set off a wave of media mergers in U.S. and Europe.
In 2018, the streaming service Netflix will increase investment in content production in Europe for more than twice – up to $1 bln, Financial Times reports quoting the knowledgeable sources.
The company will increase production in English and other languages in Spain, Germany, Italy, France, Poland, Turkey and Netherlands.
Netflix expansion already set off a wave of media mergers in U.S. and Europe, because the cable and satellite providers will have to spend significant efforts for attracting and keeping viewers, shifting to streaming services.
In 2018, for the first time, the international proceeds of Netflix will exceed the proceeds from sale on U.S. territory.
This year, the company plans to spend up to $8 bln on the original and licensed content.